eFoods
Essential Foods (eFoods) is a NZ distributor & supplier for ReadyWise food products. It is a leading USA manufacturer of freeze-dried meals, and snacking food solutions for survival and emergencies.
Our company eFoods has indeed come a long way from a simple conversation between friends. The genesis of eFoods had its beginnings in 2011 when American businessman Terry Pitts talked to Moses Armstrong about emergency freeze dried food products with a 25-year shelf life.
Terry encouraged Moses to visit the American manufacturing plant, ReadyWise, in Utah. Through negotiation Moses acquired the rights to sell the product within the Pacific region. Moses then founded eFoods in New Zealand in 2011. At this time he then brought in long time trusted friend Robert Belbin, whose expertise is in marketing and website development.
In 2012 an Australian subsidiary was also created. Ricky Tukukino, a family member based in Melbourne, was brought on to manage the Australian market. This enabled the products and business to be managed locally.
As eFoods continued to grow, Moses brought on board his son Joel Armstrong to help further develop and manage the business. Our business has significantly grown as New Zealand’s and Australia’s premier supplier of high quality emergency preparedness food.
Who is ReadyWise?
ReadyWise has become a global leader in the emergency food industry over the past 14 years.
In the current environment preparedness is a universal need that everyone values. Readywise has created a range of premium-quality food and emergency survival products that meet that need at reasonable prices.
Whether your family is preparing for an unforeseen emergency, going on an outdoor adventure, or preparing a quick dinner after a long busy day, ReadyWise meals has got you covered.
Why Choose ReadyWise?
ReadyWise is an innovative and unique approach to food production for long-term emergency preparedness and camping. These meals include breakfast’s, main meals, fruit and vegetables which are freeze-dried for longer shelf life and are reconstituted by simply adding water.
This process enhances the food’s original flavour, colour, shape, texture and helps to retain its nutritional value. The result is a compact and lightweight product that’s portable and easy to store.
Why Store Emergency Food?
Essential emergency items should also be readily available in your car and workplace.
With eFoods, you can be ready for anything anywhere, whether it’s for an individual, family, business or organisation. Refer to our eFoods website (below) for all your outdoor adventure and emergency food needs. efoods.co.nz
The New Zealand Civil Defence and the Australian Red Cross both recommend that every family needs to prepare survival items for the whole household, including pets, and an emergency kit for at least three days, in the event of an evacuation. This should include water, meals and snacks, some of which are high-energy foods with a long shelf life.
Essential Foods (eFoods) is NZ’s premier supplier of emergency food. We are the NZ importers for ReadyWise, America’s best selling emergency food products.
We supply individual buckets of emergency food, or you can invest in a long-term food kit for your family or organization.